source:Industry News release time:2022-10-13 Hits: Popular:Brand bar audio wholesale
At present, most of the professional audio and video project companies are locked in the market for theater, sports venues, government projects, large-scale performances, KTV, bars and other large and medium-sized projects. Yes, THIS ITSELF IS RIGHT, JUST SAY THE COMPETITION IS MORE and more intense NOW, PARTICIPATE IN BUSINESS MUCH, UPFRONT COST IS HIGH, THEN, A FEW professional AUDIO COMPANY ALSO CAST AN EYE TO THE NEW MARKET. So what are the new markets for professional audio? Let's take a look.
Wedding hall, music bar, Livehouse(music tavern), high-end club, high-end villa audio. Although these projects are small, but the professional level requirements are higher; Although these items are small, but if you look at the whole of China, the demand is still very large.
Wedding halls: China's family planning and urbanization have given birth to wedding halls. The original marriage in the countryside to do 3, 4 days, now just a meal thing. It's all in the city. Where can we get a wedding? The traditional is in the hotel, first find a hotel, then find a wedding company. Now there is a one-stop solution - the wedding club. Photography, banquet, wedding planning all in one place, save time, effort, money, and more professional. Of course, the wedding club is not only for weddings, children's first month, students going to college and so on.
The first wave of wedding clubs started in cities like Beijing, Shanghai and Guangzhou 3-4 years ago. Since this year, there have been a number of second - and third-tier cities including Ji 'an in Jiangxi Province, Baotou in Inner Mongolia, Qingdao in Shandong Province, Nantong in Jiangsu Province and so on. According to the data, wedding halls will be the growth trend in the next 2-3 years.
Music Bar: Times have changed and so have people's consumption habits. The original meal to find a dish to do good place to eat; Now it's not just about the food, it's about the environment. Young people born in the 1980s and 1990s need to eat with a certain accent to show their uniqueness. Music bar came into being, now the restaurant does not engage in some sound, do not engage in some band performance can not adapt to the appetite of 80, 90. Of course, the restaurant installed audio performance also has a unique use, in addition to increasing the atmosphere of the scene to eat, but also let people more willing to show off in their circle of friends photos, so free publicity of the restaurant, so the investment in audio lighting through the customer's free publicity can recover the cost. Music bars have also sprung up with the rise of smartphones.
Music bars also began to appear in large numbers in the last 2-3 years, and now there are several chain brands, which will continue to grow in the next 3-5 years.
Live House: Live House originated in Japan because these indoor venues have professional performance venues and high quality acoustics. "Live House" quickly became popular in Japan, Europe and America. Unlike ordinary bars, Live houses usually have top quality music equipment and sound equipment, which is perfect for enjoying all kinds of live music up close. Because the audience and artists are close to each other, the performance atmosphere in a Live House is often much better than that in a large stadium.
High-end clubs, high-end villa audio: with the increase of anti-corruption efforts, many high-end business people began to move to private clubs, privacy has improved a lot. These high-end clubs only rich people, often play talent will open, this part of the people are very high requirements for audio equipment, so a private club K song room audio equipment in at least 20w above.
Basement AV room, living room cinema, private cinema. Don't look down on this group, the number of this group is very large, and some tuhao a 50 flat video studio budget will be more than 20w. As K song is more and more common, also as people's music appreciation level of promotion, the owner of the audio requirements are more and more, more and more high. Also ACCORDINGLY, BOUNDARY OF PROFESSIONAL ACOUSTICS AND DOMESTIC acoustics IS BLURring step BY STEP, HAVE A LOT OF OWNERS TO LIKE TO MOVE PROFESSIONAL EQUIPMENT TO THE HOME EVEN. At present, Yingani smart cinema is to lock the target customers in the consumer groups with such needs, and has achieved better benefits. For example, if a baozi shop opened well, 200 shops nationwide, than open a large restaurant to make money. Therefore, don't underestimate this market, if we can further segment the market in this field, standardize the system products, and gradually develop standards, build brands, can establish a reputation in the hearts of consumers, this market is quite considerable.
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